Roi Reimagined by Martin Newman
In this new book, Martin challenges traditional measures of success and offers a bold new framework for the modern economy. Drawing on more than forty years of leadership experience, he explores how purpose, trust and inclusion have become the true drivers of growth. Through real examples and practical insights, ROI Reimagined equips leaders to build organisations that are both commercially strong and socially responsible.
Get A Copy

.png)

















.png)
















I write books that challenge conventional thinking and help leaders build purposeful, people-centred organisations. My work explores how trust, inclusion and integrity shape sustainable business success.
I deliver keynote sessions and workshops that inspire organisations to embrace customer-centric and purpose-driven strategies. My talks connect real-world experience with actionable insight.
I work with executive teams to transform strategy, culture and performance. My focus is on embedding purpose and customer experience at every level of the business.
I design and lead programmes that equip leaders and teams to measure what truly matters and build purpose-driven performance.
I share evidence-based perspectives on consumer behaviour, ethics and business transformation through media and industry platforms.
I champion fairness, inclusion and integrity across the business community, helping organisations grow with conscience as well as ambition.
A practical and inspiring look at how modern leaders can redefine success beyond profit, using 11 powerful new measures that shape lasting impact.
How well does your company inspire employees and customers to believe in what you do?
Does your business reflect the diversity of your customers and employees?
How quickly and effectively do you resolve customer issues?
Are you continuously evolving beyond transactions to provide better service and experiences?
Are you leveraging data and customer feedback to make strategic, experience-driven decisions?
How quickly do you adapt, improve and bring new ideas to market?
Are you building trust through transparency, ethics and social responsibility?
Is your brand recognised for authenticity and purpose, not just marketing?
Are you engaging customers across all touchpoints in meaningful ways?
How well do you personalise messaging and deepen customer loyalty?
Is your entire business aligned and working toward a common North Star goal?

This book is written specifically for leaders and professionals who want to challenge conventional wisdom and build meaningful, sustainable, customer-focused businesses:
Executives, CEOs and senior leaders
To redefine success beyond traditional financial metrics, embedding innovation, cultural transformation and long-term customer loyalty into their organisations.
Operational managers and team leaders
To apply measurable frameworks that streamline processes, build high-performing teams and drive continuous improvement.
Strategy, innovation and transformation teams
To adopt practical, relevant metrics aligned with evolving customer expectations and to foster innovation.
Marketing and sales professionals
To leverage customer insights to develop impactful campaigns, personalise customer interactions and strengthen brand loyalty.
HR and people teams
To embed a culture of inspiration, inclusion and integrity, ensuring employees become empowered advocates for their brand.
Customer experience and service teams
To enhance customer relationships by providing effortless interactions, building trust and proactively resolving issues.
Consultants and board advisors
To equip them with relevant, impactful tools for guiding businesses toward meaningful success and long-term sustainability.
